Preventing Burnout in Today’s Environment

By Dana Borowka, MA, CEO of Lighthouse Consulting Services, LLC

Could employee burnout impact your company?

Burnout that causes companies to lose great employees occurs when your workers experience too much stress for a prolonged period. The employee is left feeling mentally, emotionally, and physically exhausted. Not only that, your employees are less productive at work, show reduced concern for others, and are more likely to miss work.

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Burnout is no doubt tied to stress, and workers in the United States are some of the most stressed employees in the world. That’s according to the 2022 Gallup State of the Global Workplace report, which captures how people are feeling about work and their life.

Surprising statistic: U.S. and Canadian workers, whose survey data are combined in Gallup’s research, ranked highest for daily stress levels of all groups surveyed. Some 57% of U.S. and Canadian workers reported feeling stress on a daily basis, up by eight percentage points from the year prior and compared with 43% of people who feel that way globally, according to Gallup’s 2021 report.

Too much stress at work and home leads to burnout, which can be defined as lower psychological and physical wellbeing, as well as dissatisfaction, and employee turnover.

This stress spike isn’t surprising to Jim Harter, Gallup’s chief workplace scientist, who told CNBC that “rates of daily stress, worry, sadness and anger have been trending upward for American workers since 2009. Concerns over the virus, sickness, financial insecurity and racial trauma all contributed to added stress during the pandemic.”

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There is also a side effect called “quiet quitting.”

According to the newsletter The Daily Skimm, quiet quitting is “when employees quit going above and beyond what they’re paid to do. The pandemic blurred the lines between home and work — leading to burnout. And many have felt stretched thin by doing more than one person’s job, especially during The Great Resignation. On top of that, employees have become frustrated with the lack of growth opportunities and little pay.”

Quiet quitters are still doing their jobs, but common side effects of quiet quitting include: no more staying late after work, no more attending events like virtual lunches, and no more doing anything beyond the job description.

How To Spot Burnout

“Burnout looks like extreme exhaustion paired with low engagement, high hopelessness, poor motivation and limited efficacy,” says Colorado therapist Carrie Johansson, PhD, author of the book Self Help On The Go.

Helping companies prevent employee burnout is a critical element to employee retention and performance, says Johansson.

“Balancing challenge with breaks, prioritizing values and purpose in work, and encouraging employee autonomy all help keep employees engaged and motivated to perform,” says Johansson. “Employees should be encouraged to use cycles of effort interspersed with rest, to have systematic self-care strategies in place and to connect with fellow employees to stay actively engaged and connected in their work.”

Doug Clute takes a pragmatic view of burnout. Clute is a human capital consultant who provides Lighthouse Consulting Services clients with his insight accumulated in over 30 years as a human capital management executive within four different industries on an international scale.

“Typically, there is a bit of cynicism on the part of the employee when they’re experiencing burnout,” says Clute. “The employee’s mindset is: ‘I’m working so hard, but what difference does it make? Whether I do a good job or not, I don’t see how my role is connected to the bigger whole.’”

Clute says the misalignment piece of the puzzle needs to be addressed.

“Sometimes it’s important for companies to create what I like to call it a buddy system,” says Clute.

Clute says oftentimes new employees get assigned a sponsor for a couple months. They have lunch, touch base, but eventually that relationship dissipates after 90 days. Assigning employees in danger of burnout with a buddy could retain a great employee.

“The buddy must be a friend as well that can hold the employee in check when they’re too invested at work and are turning a blind eye or not paying much attention to their personal life,” says Clute.

The field of neuropsychology offers other clues on how to assist employees struggling with quiet quitting or burnout.

“Combating burnout sometimes means not following common success advice,” says neuropsychologist Steve Swavely, PhD, author of the upcoming book Optimal Team Performance. “For example, ‘Eat your frog first thing’ is an adage about tackling your toughest challenges first thing in the morning. It has some merit, but not if you’re combating burnout. A better approach is to tackle some small challenges early to experience the satisfaction of success. This causes the brain to release a host of neurochemicals that lift your mood, and your capacity to tackle more difficult challenges. Save the frog for lunch.”

What Can Employers Do

“We are working on one engagement right now with an organization where they brought us in to help a junior leader develop their leadership skills and learn how to balance their life,” says Patty Crabtree, a senior consultant with Lighthouse Consulting Services. “This junior leader over commits to everything and says yes to everything. The company brought us in to help that person understand how to put boundaries in place, which is really critical. The senior leadership team wants to grow this individual so that they can step up in their role.“

Without this coaching, it is easy to see how this junior leader with great potential could be lost to burnout.

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“The big lesson here is that as the world moves more and more toward this virtual remote environment, leaders need to be more thoughtful in the way they engage their staff,” says Crabtree.

Here are three actions employers can take:

Hire Better. Improving hiring and talent development through in-depth work style and personality assessment tests is a great start. Take more time scrutinizing candidates who apply for leadership roles, identifying their empathy, emotional intelligence and ability to perform under pressure.

Train Better. Use personality assessments for the basis of team building. Good leaders must learn how to shield employees from unnecessary stress. Sometimes through training we discover we hired the right employee for the wrong job. Understanding preferred work styles goes a long way to improving retention and productivity and decreasing burnout and quiet quitting.

Communicate Better. In-depth work style and personality assessments give managers and employees a common language about how they like to interact. When people use their strengths, they feel more competent and engaged. Staff are less likely to experience high levels of burnout when they decide on how and when they complete their work. Supporting and recognizing good work reduces stress while promoting a sense of belonging.

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As the work world shifted from workplace to working from home to now returning to a workplace, everything is not just going back to the way things were. ”That’s not reality,” says Crabtree. “When you make this change in this new environment, you need to really work and be thoughtful in designing that way that environment’s going to work.”

Permission is needed from Lighthouse Consulting Services, LLC to reproduce any portion provided in this article. © 2022

Dana Borowka, MA, CEO of Lighthouse Consulting Services, LLC and his organization constantly remain focused on their mission statement – “To bring effective insight to your business.” They do this through the use of in-depth work style & personality assessments to raise the hiring bar so companies select the right people to reduce hiring and management errors. LCS can test in 19 different languages, provide domestic and international interpersonal coaching and offer a variety of workshops – team building, interpersonal communication, stress & time management, sales & customer service training and negotiation skills as well as our full-service Business Consulting Division. Dana has over 30 years of business consulting experience and is a nationally renowned speaker and radio and TV personality on many topics. He is the co-author of the books, Cracking the Personality Code, Cracking the Business Code and Cracking the High-Performance Team Code. To order the books, please visit www.lighthouseconsulting.com.

If you would like additional information on this topic or others, please contact your Human Resources department or Lighthouse Consulting Services LLC, Santa Monica, CA, (310) 453-6556, dana@lighthouseconsulting.com & our website: www.lighthouseconsulting.com.

Lighthouse Consulting Services, LLC provides a variety of services, including in-depth work style & personality assessments for new hires & staff development. LCS can test in 19 different languages, provide domestic and international interpersonal coaching and offer a variety of workshops – team building, interpersonal communication, stress & time management, sales & customer service training and negotiation skills as well as our full-service Business Consulting Division.

Correct your Sales Oversight: Where are the GAPS?

By Patrick McClure

CEOs, board members, and sales leadership are often faced with a terrible dilemma: how to accurately evaluate sales performance without having much experience or preparation for the task! Unless they came up through the ranks “carrying a bag”, they wouldn’t have the experience or skills needed to properly diagnose the efficiency and effectiveness of their sales team.

Too many, measuring sales performance is similar to Voodoo or guesswork. What should we look for? How can we benchmark our team against the competition? What factors should we examine? Are we fooling ourselves about our sales performance, just taking everything for granted? How can we evaluate —with accuracy – where we really stand?

Sales Diagnostics

Before a full GAP Analysis is performed, it is useful to perform a quick assessment of your sales organization’s Health. Using a unique and proprietary Sales Performance Diagnostic tool, we can accurately assess how your sales team stacks up against the “best of the best” in three key areas:

1. Sales Leadership
2. Forecast Accuracy
3. Drive for Improvement

The results of this assessment often result in an immediate boost in sales performance because the mystery of why sales are down has been narrowed to specific areas. Which of these critical areas were deficient, and where should management be spending their time correcting, coaching, and improving performance?

Gap Analysis

After the Sales Diagnostic has been performed, you are ready to move into the full GAP Analysis, which will give a more complete and company-wide view into Sales & Marketing.

The GAP is performed to review and analyze the current sales operational processes and performance, determines the process and performance required to achieve a desired level, and develops and recommends alternative solutions to eliminate the gap between the current and desired position. Three aspects of a business need to be considered during a GAP:

1. Current performance environment
2. Desired performance environment
3. Skills and processes required to implement the desired outcome

Gap Analysis Methodology

To establish the baseline data, our team works closely with management and key executives to develop an interview schedule and key questions for all stakeholders and key groups involved in the operation (internal & external). During the data-gathering phase of a Gap Analysis, we focus on the following critical areas:

Gap Analysis of Current & Desired Performance Environment

Business Environment and Needs
Product/Service Offerings
Market position — Strengths & Weaknesses
Core Competencies/Key Values Delivered
Target Markets
Sales Performance & Analysis
The Competitive Environment
Desired level of performance and skills required

Gap Analysis Deliverables

The original survey data is correlated and analyzed, comparison is made with industry benchmarks and competition, and the final report is prepared and delivered. Highlights include:

Develop and Document the Optimum Selling Process
Skills Required for Desired Outcome
Identify the organizational structure required
Recommend appropriate Sales methodology
Sales Performance Measurement
Recommended Program of Training & Coaching

Benefits from a GAP Analysis

There are several benefits companies experience from this valuable service. The most relevant benefits include the following:

An accurate assessment by a sales performance expert with detailed findings and recommendations
All the “sacred cows” become visible
An outsider can ask the difficult questions and avoid the internal politics and posturing
The GAPS are exposed, and it is now possible to write a sales plan that will be effective.
Our methodology highlights Best Practices and we can fairly evaluate where your company meets or exceeds
Corrective actions are now effective, since they are targeting the real problems
An effective training program can be developed to reskill your team and arm them with the latest tools & techniques
Sales processes and procedures can be revamped for maximum effectiveness

When the key recommendations from a GAP are implemented, your sales efficiency and effectiveness will surge, and revenue and profitability will soar……in a very short time!

Permission is needed from Lighthouse Consulting Services, LLC to reproduce any portion provided in this article. © 2022

Patrick McClure is a Master Sales Coach, expert in Selling Across Generations and a Sr. Sales Consultant for Lighthouse Consulting Services: – Over the past 30 years, Patrick has trained salespeople and managers to drive breakthrough sales results using innovative and practical techniques. He has a knack for reducing the most complex problems to utter simplicity and showing his audience exactly how start winning new clients. During his corporate career, Mr. McClure sold over $250 MM worth of products and services at corporate giants such as IBM, Hitachi Data Systems, EDS and Digital Equipment. He is a black-belt master at selling complex business solutions to C-Level executives, and today he will share his secrets with small companies hoping to crack into the Fortune 1000. As the author of 3 books on selling, Patrick passionately and patiently serves up his wisdom to readers, clients, and audiences. He caters to both small and large firms seeking to close more business. You can contact Patrick at patrickm@lighthouseconsulting.com.

If you would like additional information on this topic or others, please contact your Human Resources department or Lighthouse Consulting Services LLC, Santa Monica, CA, (310) 453-6556, dana@lighthouseconsulting.com & our website: www.lighthouseconsulting.com.

Lighthouse Consulting Services, LLC provides a variety of services, including in-depth work style & personality assessments for new hires & staff development. LCS can test in 19 different languages, provide domestic and international interpersonal coaching and offer a variety of workshops – team building, interpersonal communication, stress & time management, sales & customer service training and negotiation skills as well as our full-service Business Consulting Division. To order the books, “Cracking the Personality Code”, “Cracking the Business Code” and “Cracking the High-Performance Team Code”, please go to www.lighthouseconsulting.com.