The Masks are Coming Off!
In the past few weeks, the CDC has announced relaxed guidelines to Covid-19 quarantine and social distancing restrictions, and the country is officially beginning to emerge from over 15 months of restrictions on business. The economic toll on companies both large and small was horrific, and CEOs are understandably anxious to return to “normal” and generate revenue.
We’re now entering what pundits are calling the “new normal” and this will require intelligent planning to optimize production and resources and capture the largest amount of new potential business. A major part of this adjustment requires carefully reviewing your pre-Covid sales and marketing plan to determine what needs to change, and then training your team to take full advantage of the “new normal.”
Lighthouse Consulting Services, LLC is proud to announce a brand-new program designed to help you optimize business development and take full advantage of the abundant opportunities during these exciting times. We will be offering three weeks of workshops focused exclusively on Business Development for the Great Reset. This program is perfect for your marketing, sales, and business development team members and will be delivered online in the convenience of your homes and offices.
Our Senior sales consultant and trainer is Patrick McClure, who has over 25 years of experience and is a recognized expert in sales performance optimization. “Coach Pat” works with management and sales teams nationwide to drive maximum sales performance and dramatically increase revenues. In his corporate career with IBM, Hitachi Data Systems, EDS, and Digital Equipment, he was personally responsible for selling over $150 MM in products and services. Patrick is an award-winning public speaker and author of three best-selling books.
The program will cover the following topics:
Tuesday, July 13 – 11 am–12:30 PT
• Today’s challenges post-Covid
• Business Development for the Great Reset
• Creating Agility and Innovation
• Where will New Business Come from?
• Critical Social Media Tools
• Developing new clients Remotely
Tuesday, July 20th – 11 am–12:30 PT
• The Shift to Online
• Research tools
• Your target market(s)
• Partnering/Affiliate selling
• Branding & visibility
Tuesday, July 27th – 11 am–12:30 PT
• Marketing, Persuasion, and Branding
• Creating the emotional connection
• Dealing with objections
• Winning new customers
• Referrals, Testimonials, and Recommendations
• Your Sales Plan
Fee: For all three sessions (1.5 hours each) up to five salespeople attending is only $895 (we are limited so sign up early as this event will sell out soon). The value of this program is $4,000 so you save $3,105.
Register: To reserve your space please send your invoicing information with the name(s) and email address(es) of the participant(s) to reception@
During the three sales training sessions, you will experience many “aha” moments while you learn or relearn the most powerful selling basics. You will walk away with increased understanding and new skills:
• Innovative techniques to get dozens of new appointments
• Creating maximum process velocity
• How to become more efficient and effective during the sales process
• Using Social Media for research and business development
• The value of marketing value, why it works so well today
• Develop your 30-second “pitch” and an effective tag line
• How to create trust and rapport quickly
• Building your successful 2020-21 business development plan
• Becoming more visible to your target markets
We are looking forward to having you join us to help you increase sales in your company. If you have any questions or specific needs you would like covered, please let us know and we’ll incorporate them into our program.
“We hired Patrick to boost our sales performance, improve our marketing and branding, and to recruit and build a high-performance sales team. Patrick McClure did a terrific job working with our team over a two-year period. His in-depth knowledge of manufacturing, his skill with training and coaching, and his ability to discover the underlying problems preventing sales performance were invaluable.”
Ralph Fabian, CEO Desco Manufacturing
“Great insights and information on all things customer service. We were very pleased with the program. Customer service is very robust and differs with every customer, so continuing to develop it and having the team keep it top of mind can provide a positive ROI.”
Paul Glenn, CEO Executive Travel
“Our aim at Dekra-Lite was to bring in Mr. Patrick McClure to help enhance the skills of our sales staff in telephone, customer service and sales techniques. In our first meeting, Patrick shared with me that he could help my sales team achieve a 20% increase in sales revenue in one year. In less than a year, every one of my sales staff surpassed their sales goals and personal expectations based on coaching that Patrick specialized for each salesperson.”
Leeroy Chaffin, SVP Sales Marketing Dekra-Lite
“Patrick’s knowledge of the sales process and his ability to convey and teach his sales approach and strategies has infused a renewed enthusiasm at Terra Novo. The individual training he provides to our sales force is priceless.”
Andy Iturriria, National Sales Manager LSC Environmental